Month: February 2020

The Guide to Instagram Analytics With Metrics And Insights

Instagram as a social media platform is a huge buzz. Picture sharing, video sharing, live stories, geolocation, hashtag feed, multiple picture post, improvements in the DM feature, stickers and polls for Instagram stories and a whole new bunch of advanced features for the platform are being added very often on the application.

Limited only to being a Smartphone application and a plain website, Instagram has emerged out as one of the most used and loved social apps today.

Having said all this, what’s equally talked about is the Instagram API update and the Instagram API changes. Exasperation spread among brands and marketers everywhere after the release of the Instagram API changes. Brands and third-party applications were exposed to stringent rules and regulations and were required to abide by the API update.

Before and after the Instagram API access update

Before the release of the Instagram API, businesses had to view metrics via insights on the application. But, metrics insights can now be accessed on the new API platform that’s equipped in a better way.

Tracking performance of the organic content on third-party tools will now be easier with this API as it’s now built on the same approach as is Facebook’s Graph API.

The new metrics and insights will empower businesses to stay ahead in the race for the performance of their organic content over what they formerly were receiving with third-party tools.

Why is Instagram metrics and analytics required?

Instagram analytics is a crucial part of Instagram marketing strategies. Marketing efforts put in by brands can amount to being a waste of money and resources without appropriate analytics reports. Analytics help in determining how great are the marketing strategies. What results are obtained after applying the marketing strategy etc. can be tracked easily for improving the performance and approach towards marketing and advertising content.

Brand performance on Instagram can be easily decoded with Instagram analytics with the new Instagram API update.

Content monitoring feature

Instagram API update is inclusive of a new functionality that allows businesses to restrict and moderate content. Businesses can efficiently use this feature to hide comments in light of organic content. As a flexible option to display or not to display comments and toggle between them, this ensures a healthy platform is maintained for expression of thoughts.

In addition to this feature, an automated system also detects offensive and provoking comments and helps businesses in their content moderation practices.

Business profile compatibility with the Instagram API update

A business profile on Instagram will be now required to for accessing the Instagram API update. A Facebook login is also required for using third-party tools with the newly released API.

Existing API tools can be used to and accessed by businesses, but, this does not come with the advantage of accessing the new features. Moreover, Facebook login will be a requirement for this.

Instagram API as the Facebook Graph API : reverse image search instagram

Facebook contains numerous useful updates to their Graph API which is inclusive of-

Data can be accessed from 140 million global locations.
Greater engagement metrics for any URL.
Read-After-Write API calls to support.
Updated page insights endpoint.
A new API endpoint created to easily connect a Facebook customer from the brand’s application to their Messenger Bot.
Multiple features for leveraging the power of the marketing API.
Video API with endpoints for cross-posted videos.
Updates to Web hooks, Facebook’s subscription-based push service for apps.
Instagram API update metrics and insights you should know
Instagram has an abundant range of metrics and insights for brands and businesses to measure their performance, compare, and analyze their goals and results, understand audience liking and behaviour and then bring changes in their marketing strategies accordingly.

For individual posts, brands can track reach, impressions, saves, and video and profile views.

In stories, brands can track exit rates, impressions, website clicks, reach, replies and people insights. Stories on Instagram are a new method that’s helping advertisers track performances.

For the audience, brands can track age, gender, top locations. Age and gender are general information that’s requested for every social platform.

With Instagram having modified its API for websites and access, it is becoming crucial by each passing day for brands to adapt to it for a prosperous business.

Why a Business Should Offer a Dental Benefits Plan to Employees

Employees nowadays are very much particular about the kind of benefits that they are offered. Dental insurance is one employee benefit that is considered to be very important in an employee’s overall health plan. Employers are aware that dental problems can mean financial loss.

Dental problems and their treatments are low risk compared to almost all other health conditions. This is the reason why offering a dental plan to your employees is a sound decision. Dental health concerns can often be prevented through prophylaxis and only involve minimal costs. Once a dental problem is diagnosed in its early stage, treatment can immediately be administered. Early treatment is considerably less expensive than treatment during advanced stages. Financial factors are important considerations when deciding on which health benefits are to be included in your employees health plans. Dental insurance plans are the most cost effective of all the health benefits plan.

How to Choose the Right Dental Insurance Plan

There are a lot of factors to be considered when choosing a dental insurance. But before we go through these factors let us first discuss in detail what a dental insurance plan is. A dental insurance plan is an agreement between a company and an insurance provider. This agreement is comprised of several details pertaining to the benefits that a company’s employees will receive.

There are dental insurance companies that give partial reimbursements for dental expenses and exclude certain types of treatments in their plans. A company looking a dental insurance company should carefully sift through all the offers that they receive from various companies to find one that will best benefit their employees. Choosing a dental insurance provider is similar to finding the right dentist for you and your family. You have to consider several options before deciding on one that best suits your needs and provides the best services.

poat family dentistry

A lot of plans do not cover dental conditions that have been existent before insurance coverage was purchased. There are also plans that do not cover implants and other procedures. These conditions may mean that dental treatment may only be paid partially or an insurance parlance may be availed for the Lease Expensive Alternative Treatment (LEAT).

Dental insurance companies have their own way of determining the UCR level (usual, customary, and reasonable) for each geographical area. Companies operating within the same geographical area may not necessarily have the same UCR level. This means that the UCR level defines a patient’s liability because in some plans a patient may receive more benefits while in another plan he may have to pay more. This all depends on the type of dental plan that is offered by the employer.

Some Important Questions to Ask Yourself Before Choosing a Dental Benefits Plan

Ask yourself these questions as you evaluate your dental plan options:

Will you have the freedom to choose your own dentist?

Will you have a say in the type of treatment that will be administered?

Will routine and preventive dental care be covered? Will it cover orthodontic treatment, oral surgery, placement of dental caps and crowns, root canals, treatment of periodontitis and other dental conditions?

Looking For a Trusted Medical Marijuana Dispensary

Treatment from cannabis is getting ever popular among masses and the biggest proof for the same is that many states in America have legalized the use of cannabis. Patients who are unfortunate to have chronic and fatal diseases like Alzheimer’s disease, brain tumor, cancer, HIV/AIDS, multiple sclerosis etc need cannabis on an interrupted basis. Such patients need to buy cannabis from reputed medical marijuana dispensaries. If you too are looking for a medical marijuana dispensary, we tell you about some very important points that you should remember.

Check for authenticity – Before deciding upon any medical marijuana dispensary, you should check its authenticity. The best way to check it is that one should ask for the license from the dispensary owner. All medical marijuana dispensaries which are reputed and legalized will never be hesitant in showing their license. buy weed online

Choose one which lies in your nearby area – Do not opt for any medical marijuana dispensary which is too far off from your home. Else, this situation will create real problem for you as you will have to travel a long distance every time you need to refill your cannabis prescription. Therefore select a medical marijuana dispensary which lies in your nearby area. You can find out the locations of various medical marijuana dispensaries over the net. By taking help of Google search or Google map you will be able to find out the perfect location.

Visit the website – Before you take the trouble of physically visiting any dispensary it would be better to visit their website. Now – a – days, every good business believes in having a good web presence and so you will find the requisite sites easily. Visiting such sites will give you a fair idea about a specific medical marijuana dispensary in relation to its services, quality of its various products, price of products and many more things. If you feel satisfied at this point you can then visit that dispensary physically.

Discuss with your doctor – You can also discuss with your doctor about any of your cannabis issues. For example, if you are confused about where to buy cannabis from, you can always ask that to your doctor. He might tell you about the most appropriate places in your area from where you can buy cannabis in a reasonable price.

Keeping these important points in your mind and following them strictly will help you get a good option of buying cannabis from an appropriate place.

Benefits Of iOS App Development For Every Online Business

It is not necessary to speak in details why a mobile app is necessary for every online business in today’s world where most of such businesses are dependent on mobile application. Whether it is a small scale business or a medium scale business, an online commerce always enjoys maximum benefit of iPhone application. If you have any such plan for expanding your business, hiring a professional iOS app development company in Kolkata is your best option to relish every seeds you sow as the investment cost in your business.

Let’s peep into few such benefits of developing such applications.

Flexible apps

The iPhone apps are comparatively simple for a customer to use than the android apps. User interface of the Apple phones are suitable for every customer particularly when they try to access any online app for buying or purchasing. Unlike the android apps this platform never misbehave frequently while running on any iPhone, iPad and other Apple devices.

Better client reliability

Clients rely these days much on iOS platforms for making any of their online business application. Whether it is about building or developing an app for any online food delivery business or online cab service most of the clients demand for iOS platform for presenting their business to the customers.

App developing cost is cheap

The cost of building an iPhone application is comparatively cheap than the cost of developing android app. That is why most of clients rely this platform for maximising their sales conversion rather than relying on any android platform for building their business applications.

Outstanding security for a business app

The platform on which most of the iPhones and iPads run are extremely secured. Often the clients complain that their online business app has become a victim of hackers in popular android platforms. But that is not the same with the iPhones. Most of the iOS app development company in Kolkata presents a robust screen presence of any kind of business application that is free from malware ransom ware and spyware attack. This is the first step to make an iPhone application 100% secured. This the only reason why most of the online business owners prefer iPhone apps to develop and building a platform for their online business.

Trouble free online transactions

These days’ online transactions are becoming a menace for most of the customers while using a business apps in their smart phones. Frequently many customers complain that even after paying for the respective service or product via online smart phone apps they might see that the amount has been credited yet the amount has not been credited in the owner’s account.

Read more: ios installs

Such things never happen in the iOS devices, because most of the iPhone and iPad applications ensure safety of the business from both the end points of a customer as well as the owner. That makes it dynamic smartphone app than the android apps in the market.

These are the sheer benefits of using iOS apps for every online business those who are keen to developing a smart phone app for their online business. Well, if you are also in the queue, it is suggested to hire a reliable iPhone application development service provider for maximising your sales conversion of your business.

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10 Reasons Why Online Betting Beats Going Down to the Betting Shop

Most people assumed that the internet would revolutionise the way we bet, just like the way it has revolutionized many other things in life. However, recent prevalence studies have proved that the number of people betting online is still not as popular as other forms of betting such as phone betting, going down the bookmaker and being at the track. So for those who haven’t quite worked out the benefits of wagering online instead of these alternatives, here 10 good reasons why you should be:

1) Free bets: Due to the amount of competition online, betting companies like to encourage you to join their service in the hope you form some sort of brand loyalty. To entice you they will regularly offer a free bet. This is normally in the form of a 안전공원 matched bet (You put in a certain amount and they will match that amount.) and will allow you to double your money, if not more. Around big betting events like the World Series and the Kentucky Derby these free bets usually quadruple, making them a very attractive incentive. When was the last time you walked into the betting shop and the lady behind the counter said; “Here, have $10 on us”. Most likely never!

2) Compare odds: There are many websites online that allow you compare odds on all sorts of bets from all manor of betting events. You will be amazed at how much odds can very from one bookmaker to another, and by using online odds comparison tools you can seek out the best odds. This kind of information is only available online, but is free to use. If you are sat in the bookmakers all day you will only get the odds available from that specific shop, which may be much shorter than they are elsewhere.

3) Special offers: Something that seems to becoming more and more popular online is special offers such as “money back specials”. This is something an online betting site will offer in advance of a sporting event to gain interest from bettors. This could be something like, if your horse falls or if your team loses on penalties you will get your stake back. This is something you will rarely see offered in a bookmaker on the high street or over a telephone bet.

4) Other betting options: If you know anything about betting then you will have heard of betting exchanges and spread betting companies. These new betting sectors have largely formed due to the popularity of the internet, allowing all sorts of betting variables, with the final result being just one of them. Although these fairly recent betting options have caused controversy in the industry and in certain sports, there is no denying that they are extremely popular and are here to stay.

5) Increased markets: Most bookies tend to offer the popular betting markets, such as horse racing, football, basketball, baseball. With online betting there are a huge selection of bets to choose from including foreign sports betting, political betting, novelty betting and much more. For example some betting websites will allow you to bet on something like the 2nd division of the German Handball league or Gaelic football matches in Ireland. To be able to bet on sports and events that don’t even occur in this country was unheard of until the internet made it possible. This can be hugely beneficial to bettors who follow all sorts of obscure leagues, sports or events.

6) Access to information: It doesn’t take a genius to work out that you can obtain all sorts of facts, figures, statistics, historical data from the internet. This can be accessed very quickly at little or no cost. It doesn’t matter how good the form guide writer is in your favorite paper, its never going to compete with the amount of data that is available online. There are all manor of forums, blogs and reports that can be easily accessed to assist you with your betting options.

7) Comfort: Why would you drag yourself all the way down to the bookmakers(that might be miles away), when you can relax in the comfort of your own home and make your bets. Bookmakers tend to be dreary places with Formica chairs, lackluster decor and normally a bunch of sorry faces all around. It makes much more sense to put the kettle on, open up your browser and check out the bets of the day.

CNC Manufacturing using CNC Machining Centers

CNC refers to “computer numerical control” and describes the use of computers to control and define how the workpiece/part will be machined.

CNC has been in use since the 1970s, prior to that Numerical control (NC) was in use for manufacturing since the 1940s. The introduction of computers significantly increased the speed and reproducibility of manufactured parts.

Before the introduction of CNC manufacturing.

CNC milling machines are typically used to replace several manual manufacturing operations with a single programmed routine, which involves less manual intervention than the individual manual steps would previously have required.

Prior to the introduction of CNC manufacturing, individual manufacturing operations such as drilling were quite dependent on the experience, skill and judgment of the individual operator. In the case of a drilling process the operator needs to select the correct drill, insert it into the drill press, chose the rotation speed and then turn a handle to drive the rotating drill into the workpiece. If a series of holes are required then the operator must manually move the work piece to new location and perhaps change the drill bit if the next hole is a different size.

This is a large number of manual steps and increases the opportunity for error, variation and scrap as well as the amount of time taken to perform each step. In practical terms, manual manufacturing like this becomes quite unacceptable as both the complexity and number of pieces of the manufactured components increases.

Alternatively, a CNC machining center can be programmed to perform all the steps involved in manual drilling, placing the drill in the spindle, activating the spindle, positioning the workpiece under the drill, machining the hole, and turning off the spindle. In addition, the CNC machining center can be programmed to perform many other steps in the process, with result that high volumes of sophisticated components can be manufactured with minimal operator intervention.

A CNC machine is a computer driven machine tool in which the both the workpiece and the cutting tool are moved. Like a drill press the tool is moved axially into the workpiece, unlike a drill press the workpiece is also moved radially against the rotating milling cutter.

Features of a CNC Manufacturing Center

The most important operation in using a CNC manufacturing center is the initial programming. Every operation that was previously performed manually can be programmed into the CNC machine. Once the correct program is installed and the machine is started the operator is only required to monitor the machine in the unlikely event that something goes wrong.

Often the machine will load workpieces automatically, so the operator has little to do to keep the machine running. This frees operators to perform other tasks such quality or statistical process measurements.

CNC machine types

There are two basic classifications of CNC machines, vertical and horizontal. Within these classifications there are numerous sub classifications that describe the size and speed of the operation. Both vertical and horizontal CNC milling centers can use X-Y tables to move the workpiece to the desired location, the vertical milling machine has the tool mounted above the work piece and is most suited for work such as machining a mold into a block of metal.

Horizontal CNC machining centers tend to used on heavier and longer workpieces and workpieces that require work on an angle.

CNC Milling centers can perform a vast number of operations, from simple (slot and keyway cutting, planing, drilling) to complex (contouring, die sinking). Cutting fluid is often pumped to the cutting site to cool and lubricate the cut and to wash away the resulting swarf.

CNC manufacturing machines have several common features: CNC manufacturers

Motion control

All CNC machines allow for the controlled movement in at least 2 directions (X and Y) or axis of motion. A CNC machines level of complexity is partially defined by the number of axis is which it can be programmed, the more axis of motion the more complex the machine.

An axis of motion can be both linear (X,Y,Z) and also rotational (A,B,C). A simple operation such as drilling would require movement of the workpiece in the X and Y axis and movement of the tool in the Z axis.

6 Reasons to Implement an Omnichannel Customer Service Solution

I know you probably keep hearing the word omnichannel being thrown around in today’s business environment, but what exactly is it? In essence omnichannel is the ability to offer a single, unified experience across all channels including web, mobile, digital, phone, email and social media and it is all the rage when it comes to consumer marketing. But, the relationship with the customer doesn’t stop when they buy your product and you need to understand how the omnichannel thought process needs to envelop your customer service program as well.

First, how did we get here?

There has been a steady evolution that mirrors the technological evolution over the last 20 years or so, that has taken us from a single channel approach to customer service through the multi-channel approach to the omnichannel approach. What is the difference between these?

Under the “single channel” approach, the consumer had a single method to gain access to the company’s customer service process and this access point was generally the phone or in-store customer service. But, then came the Internet and as customers began to purchase over the web they also came to expect at least some level of customer service there as well.

Thus, the advent of the multi-channel approach; now, you could email the company as well as call use the phone or in-store service department. As technology advanced, and we saw the proliferation of mobile, social media and other digital channels such as online chat the customer began to demand some level of customer service for each of these channels. But, with things moving and evolving so quickly each of these solutions was generally developed in a silo.

What do I mean by silo?

Typically, the team responsible for the development of the new technology would build a customer service feature into their channel. The team responsible for the website developed a web contact form, while the group responsible for social media handled not just the proactive aspects of their social media accounts but by default took over the customer response and the mobile marketing team developed their own customer service function.

But, the customer doesn’t see it like this. They don’t care who developed the new technology; what they care about is that they want to be able to communicate with your company; they want to do this across the many channels you make available; and they want this experience to be both consistent and unified. And by unified, I mean that they expect to be able to move from channel to channel throughout the experience and not skip a beat. And they don’t care about your company’s silos; hence, the rise of the concept of omnichannel customer service.

If this doesn’t convince you of the need to implement an omnichannel customer service program then consider the following:

  1. The importance of good customer service continues to grow; in a recent survey, Microsoft found that 98% of the U.S. consumers surveyed said that customer service is somewhat or very important in their choice of or loyalty to a brand. Additionally, 68% of the people said that they’ve stopped doing business with a brand due to poor customer service
  2. Consumers have greatly broadened the methods through which they communicate with a company, including: omnichannel software

o Telephone (81%)

o Email (78%)

o Live Chat (64%)

o Online Support Portal (62%)

o Social Media (18%)

o Mobile App (9%)

o Online Community (14%)

  1. Consumers feel that getting an issue resolved quickly (34%) and getting my issue resolved on first contact (29%) as being the two most important aspects of a satisfying service experience while the felt that being passed between agents (22%) and having to contact a brand multiple times for the same issue (21%) to be the most frustrating aspects of a customer service experience
  2. 91% of consumers feel that they should be able to pick up a customer service issue right where they left it, without repeating themselves if it takes more than one contact to resolve while only 39% say that they have actually been able to do so
  3. Only 57% of the consumers say that they get a consistent customer service experience no matter how they contact the brand/company
  4. 89% of consumers say that they get frustrated when they have to repeat information multiple times in order to resolve and issue

So, why don’t we just simply move to an omnichannel service solution? I believe that there are two specific reasons that companies are not pursuing a move to omnichannel with full force; first, these silos each have their own reasons for “owning” the channel and are hesitant to give up any aspect of it to another department within the company. The best example I have of this is that most companies have or are building a social media group, typically within the Marketing department and this social media team is very protective over the “voice” with which the company speaks with its customers and are hesitant to give up this control.

Second, many of these silos have incorporated their customer service function into their technological platform and finding a platform that will accommodate all of the different silos can be difficult, especially if the company is averse to outsourcing.

Trendy and Fashionable Women’s Sheepskin Boots

Fashionable people need fashionable accessories. And even if you aren’t into fashion, there are just some fashion accessories that need to be there whenever you need it. Boots are such accessories. For some people owning a pair of boots is just like owning any other pair of shoes. You wear it whenever you need it. But for others boots need to be comfortable and durable. Of course it helps if it en vogue too.


What better way to stay warm and comfortable during long winter nights than to encase cold feet into a pair of beautiful women’s sheepskin boots? Sheepskin is made from nature’s insulator which keeps off moisture while maintaining warmth and comfort. But first of all, where did these fashionable boots come from and why sheepskin boots in the first place?

First off, sheepskin boots were fashionable even before well known brands came into the market. Sheepskin boots were originally worn by people in rural occupations in places like China and the Arctic. These shepherds had ready access to materials and found that boots made from sheepskin were actually very good in warding off moisture and dampness. During WWI and WWII sheepskin boots became very popular among aviators and pilots who commanded non-pressurized airplanes at very high altitudes. The boots then became popular among surfers and swimmers who wore the boots during competitive meets to warm their feet while waiting for their turn.

One of the advantages of wearing boots made from sheepskin is its thermostatic properties. Boots made from this material are fleecy on the inner side of the boots which allow air to circulate while at the same time keeping your feet at body temperature. Another advantage of sheepskin boots is that they can be worn with or without socks or leggings because of the fleece lining the boots. Footwear made from sheepskin is not limited to boots, there are slippers, slip-ons, comfort slides loafers and other similar designs. They can also be worn by both men and women.

Sheepskin dropped into popularity as preferences to leather soared. This is because leather or cow hide is easier to tan and is sturdier than sheepskin. However due to advances in technology, sheepskin boots have become durable and care for them have become easier. There are stain and water repellent sprays which can be bought in shoe stores. These products should be sprayed on to the boots before wearing them. This will make it harder for dust and or grim to stick to the boots making them easier to clean after wearing. The water repellent should also help keep moisture out and at the same time preserve the boots. All it needs for cleaning is a damp cloth and some water and voila, clean boots.

Because of its popularity, especially among the college crowd and women, there are fake sheepskin boots or substandard sheepskin boots are circulating in the market. To make sure that the boots you purchased are the real thing, your boots have to be made with 100% pure Merino fleece. Merino is a breed of sheep highly prized for their wool. Merino sheep have the softest and finest wool available in the market today. Sheepskin boots made from Merino wool can be worn during the summer and winter.

Logistics Software Solutions – How Do They Compare to Third Party Logistics?

Third party logistics (3PL) is the most popular choice for freight logistics among small to midsized companies. In order to help companies that regularly make shipments that are too large to financially benefit from parcel shipping and too small to financially benefit from full truckload (FTL) shipping, companies cargo Jakarta Semarang turn to third party logistics providers to get them the best deals on less than truckload (LTL) shipping, integrated shipping methods and to reduce the delivery of products to retailers. To these ends, 3PL providers significantly reduce their clients’ shipping costs compared to what they would spend on shipping without the aid of freight logistics. But they obviously do so by charging their clients for freight logistics services.

So, what’s not to like about hiring a 3PL provider to reduce your company’s shipping costs and ensure that your goods are delivered in a timelier manner? After all, is there really such a thing as realizing freight transportation solutions without seeking the help of freight logistics experts? Yes and no. If freight logistics isn’t one of your company’s core competencies, you’ll certainly need to get logistics solutions from those that specialize in providing them. But you don’t have to turn to a 3PL provider and pay a middleman to provide you with shipping solutions when you can instead use online logistics software.

The difference between 3PL and logistics software solutions-also referred to as logistics management software-typically doesn’t lie in one having more logistics expertise than the other; rather, it has to do with how the logistics information is supplied, how much it costs and how much control companies have over their shipping process. Essentially, a third party logistics provider uses logistics management software to provide you with shipping solutions, whereas online logistics software lets you act as your own logistics provider for an affordable monthly fee. In no case will you find a 3PL provider that offers their services for the low price that you pay for logistics software solutions, nor will hiring a 3PL provider offer you as much control over your shipping options.

Having complete control over your shipping process has two main benefits: you can research the companies that you’re considering hiring and you never have to deal with a middleman’s business policies affecting the price or availability of certain shipping options. Aside of the financial and shipping management benefits offered by logistics management software, its greatest strength is its extreme ease of use. Although the term logistics software implies computer expertise, logistics software comes with an easy to use interface that neither requires expert computer knowledge or expertise in logistics, meaning that each of your company’s departments can be involved in its shipping process.